Why successful mergers and acquisitions harness analytics to drive engagement around a shared vision, while reducing the headaches of system integration. The ideal merger of two organisations should be a 'match made in heaven', but how rare they are. It has been said that 'successful mergers are usually about people and culture'. But by the time the executives discover that one culture is largely incompatible with the other, the merger has already disintegrated into a 'hellish wedlock'. What a headache.